← ONE HEART PROJECT
ONE HEART / CHILDREN × CHARACTER × BUSINESS

YOU ARE THE CEO.
Starting today, you run this.

NOT JUST SOMEONE WHO RECEIVES HELP.
CREATE VALUE. CHOOSE YOUR FUTURE.

The characters began as ideas from children living with illness, whom I met between 2024 and 2025. I drew them, and twenty-two of those drawings became the artworks of ONE HEART. In this project the child who had the idea is not treated as someone being helped. They are treated as the creator, and as the person in charge.

01 / WHY THIS SYSTEM EXISTS

“YOU DON'T HAVE TO WORK SO HARD FOR ME.”

A child living with illness is carried by the effort of their family, the care of medical staff, and the public systems built around them. Some of those children understand exactly how much the adults around them are giving up, and quietly wish that nobody would have to push themselves that hard on their behalf.

THEN LET'S BUILD A FUTURE YOU CAN CHOOSE WITH THE VALUE YOU CREATE.

What ONE HEART wants to change

  • Not fixing anyone in the role of the one who receives.
  • Turning a child's imagination into artwork, products and intellectual property.
  • Building a route by which the value they created reaches their own future.
  • Taking that model to the rest of the world.
02 / OUR PROMISE TO THE CHILDREN

YOUR CHARACTER. YOUR COMPANY.
The idea was yours. So this is yours to run.

YOU

CEO / CREATOR

The person who imagined the character stands at the centre of this story.

2,500

CO-CREATORS

The 2,500 people who join one artwork raise that character alongside you.

1

CHARACTER BUSINESS

It starts as art, and grows into products, content and collaborations.

03 / YOUR FIRST BUSINESS

YOUR FIRST PRODUCT IS ART.

1
Choose a character
2
People take places
3
A portrait becomes one piece
4
The mosaic is finished
5
The character has value

On Kickstarter one place costs ¥500. When 2,500 people gather around a single artwork, that artwork represents ¥1,250,000 of shared participation. From there we work towards merchandise, licensing and collaborations built on the character as intellectual property.

04 / WHY YOU EARN

CREATE VALUE.
CHOOSE YOUR LIFE.

Treatment

A future in which the profit your own character generates can pay for the treatment and care you want.

Surroundings

Not only treatment. A place where you feel safe, an education, a home, the ability to travel.

Life

Wearing the clothes you like. Eating what you like. Taking a trip. Spending good hours with your family.

NOT JUST MONEY TO SURVIVE.
CREATE THE VALUE THAT LETS YOU LIVE THE LIFE YOU WANT.

05 / FOR YOUR FAMILY

NOW MAKE YOUR FAMILY SMILE.

The profit does not have to go to treatment alone. It can buy a present for the family who carried you this far. It can pay for a trip together, or a meal somewhere you have always wanted to eat.

“TODAY, IT'S ON ME.”

From support to circulation

Instead of one side giving and the other side receiving, the child creates value, that value returns to the child and their family, and what it leaves behind opens the door for the next child. That circle is what ONE HEART is built for.

06 / STARTING WITH 22

22 CHARACTERS.
22 CEOs.

The twenty-two characters chosen for ONE HEART grew out of ideas from children living with illness, whom I met between 2024 and 2025. The twenty-third artwork, ONE HEART, is the final piece that ties those twenty-two stories to everyone taking part around the world.

22

Characters born from a child's idea

23

ONE HEART, where all of them meet

WORLD

A model built to travel beyond Japan

07 / A GLOBAL STANDARD

MAKE THIS A GLOBAL STANDARD.

A child living with illness should not only be waiting for support. Their imagination can become an asset, and that asset can become a choice.

CHILD
The idea
CHARACTER
Drawn into a character
IP / PRODUCT
Products and licensing
PROFIT
Value becomes revenue
CHOICE
Treatment, life, future
Taking this model to other countries requires the protection of minors' rights, guardian consent, copyright and trademark, revenue sharing, taxation, and rules on how funds may be applied to medical costs — each designed country by country, in law and in practice. Becoming a global standard is the goal we are working towards. It is not a claim that such a system already exists.
08 / DO IT ALL

EARN FOR MORE THAN SURVIVAL.

BUY YOUR FAMILY A DREAM HOME.
TAKE THEM ON A TRIP.
WEAR WHAT YOU LOVE.
EAT WHAT YOU LOVE.
GO WHERE YOU'VE ALWAYS WANTED TO GO.

DO EVERYTHING YOU COULDN'T DO BEFORE.

Treatment is not the whole of a life.
Laughing with your family, playing, trying something difficult, choosing the things you love — all of that is a life too.

Use the value you created
to widen your own life, and your family's.

09 / YOU ARE NOT WEAK

YOU ARE NOT WEAK.

IF YOU HAVE FACED PAIN AND KEPT GOING,
YOU ALREADY KNOW A STRENGTH MANY LEADERS NEVER WILL.

You know pain. You know fear. You know the moment when giving up would be easier. And you are still here. Nobody can copy what that has taught you. ONE HEART does not file that away as something to pity. It turns it into imagination, into work, into value, and into a future.

ONE HEART VISION

LIVE. LIVE FULLY.

YOU ARE NOT JUST SOMEONE WHO RECEIVES HELP.
WHAT'S INSIDE YOUR MIND HAS VALUE.
USE THAT VALUE TO BUILD YOUR FUTURE.
AND CHANGE YOUR FAMILY'S FUTURE, TOO.

YOUR CHARACTER.
YOUR BUSINESS.
YOUR FUTURE.

YOU ARE THE CEO.

JOIN ON KICKSTARTER